Zimmerman Sales & Service
Agricultural & Commercial Contractor in Western Iowa
The Client
Zimmerman Sales & Service is a family-owned contractor based in Neola, Iowa, with over 60 years of history serving farmers, businesses, and communities across a 100-mile radius. They handle everything from Sukup grain bin sales and installation to steel-frame buildings, electrical, concrete, and emergency services. They're the kind of company that's been a backbone of rural Iowa for generations, and the brand needed to reflect that.
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Brand & Web
Sixty-plus years of reputation deserved a look to match. We refreshed Zimmerman's visual identity with a clean, professional brand, custom icons, and cohesive assets built to work across every touchpoint. Then we built a site organized around how their customers actually think, by service, by project type, and by what they need next. Whether someone is pricing out a grain bin, looking for an electrician, or exploring financing options, the site moves them forward clearly and confidently.
Social Media
We manage Zimmerman's social presence with content that keeps them visible and relevant across their service lines year-round. Completed projects, seasonal services, team highlights, and community roots all play a role in building the kind of trust that turns a search into a phone call.
Marketing Strategy
With a business this multifaceted, strategy matters. We built a marketing framework that prioritizes the highest-value services, connects Zimmerman's deep roots to a modern audience, and keeps their pipeline full across every season.
Google Business Profile
We set up and optimized their Google Business Profile so Zimmerman shows up with authority in local searches across their service area, with accurate info, strong first impressions, and the credibility a 60-year-old company has earned.
Paid Advertising
We run Google and Meta Ads campaigns targeted to farmers, agricultural operations, and commercial clients across Eastern Nebraska and Western Iowa, with messaging built around the services people are actively searching for and the legacy that sets Zimmerman apart.
